Your Brand. Your Voice. Your AI: Part 2

Your Brand. Your Voice. Your AI. A Two-Part Branding & AI Workshop Series for Small Business Owners: A strong brand identity is the foundation of successful marketing — and now, AI can help you express and scale that brand more efficiently than ever. This two-part interactive workshop series will guide attendees through building a clear brand identity and then show them how to train AI to use that identity to generate aligned, on-brand social media content and strategies. Part 2: Teach AI to Speak Your Brand     *Brand + Bot: Using AI to Create On-Brand Content *Learn the proven AI prompt structure to reflect your brand *Create reusable "brand-trained" instructions for ChatGPT *Use AI to generate captions, content pillars, and a consistent posting strategy After this workshop you will have a complete brand identity guide, a set of reusable AI prompts tailored to their business, and a roadmap for saving time while showing up consistently and authentically online. Perfect for entrepreneurs, startups, and small business owners who want to stay visible, save time, and grow with confidence. Speaker: Theresa Bloom, Director of AI U & Social Media Adviser Theresa is passionate about teaching and educating business owners on how to utilize social media for their business marketing and creating a complete digital presence for their business. She assists in choosing the right social media platforms for your business audience, creating a social media strategy and content creation. Theresa presents workshops regularly on relevant and timely social media topics as well as connecting business owners with resources to assist them with their social media strategy. Theresa is an AI U Certified Adviser as well as a Certified Business Development Advisor and member of the Illinois Entrepreneurship and Small Business Growth Association (IESBGA). She also holds a Social Media Marketing Certification.